Advertising and competition : theory, measurement, fact
- 資料種別:
- 図書
- 責任表示:
- [by] James M. Ferguson
- 言語:
- 英語
- 出版情報:
- Cambridge, Mass. : Ballinger Pub. Co., [1974]
- 形態:
- xiii, 190 p. ; 24 cm
- 著者名:
- Ferguson, James Milton <DA06876806>
- 書誌ID:
- BA03784079
- ISBN:
- 9780884102533 [088410253X]
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